Australia Theme Parks and Amusement Parks Market Overview
Base Year: 2023
Historical Years: 2018-2023
Forecast Years: 2024-2032
Market Growth Rate: 6.10% (2024-2032)
The vibrant industry offers thrilling attractions and unforgettable experiences, catering to diverse audiences and fueling leisure tourism growth. According to IMARC Group, the Australia theme parks and amusement parks market size reached USD 593.3 Million in 2023. Looking forward, IMARC Group expects the market to reach USD 1036.9 Million by 2032, exhibiting a growth rate (CAGR) of 6.10% during 2024-2032.
Australia Theme Parks and Amusement Parks Industry Trends and Drivers:
The Australia theme parks and amusement parks market is expanding rapidly, owing to several interconnected factors. Primarily, the market is driven by the rising consumer demand for family-friendly leisure pursuits as well as foreign travel. Besides this, Australia's robust tourism sector, particularly in major cities like Sydney and the Gold Coast, brings in a steady stream of visitors, which greatly increases the need for theme and amusement parks. In line with these factors, the efforts of the government bodies to promote tourism have further contributed to the growth of the Australia theme parks and amusement parks market by supporting park infrastructure and development projects. Additionally, the rise in disposable income and the trend towards experiential spending among Australians have encouraged local families to frequent theme parks, bolstering the market even during off-peak tourist seasons.
Emerging technological trends in the Australia theme parks and amusement parks market, including augmented reality (AR) and virtual reality (VR) in rides and attractions, have added to the appeal of theme parks in the region. Moreover, amusement parks are increasingly investing in such advanced technologies to attract tech-savvy visitors looking for interactive and immersive experiences. In addition to these factors, there is a notable focus on environmentally friendly operations, as parks work to implement sustainable practices, including reducing waste and energy consumption, to appeal to environmentally conscious visitors. Apart from this, the rise in personalized visitor experiences, achieved through advanced data analytics, further enhances visitor engagement and satisfaction. Consequently, these innovations and eco-friendly practices are anticipated to drive continuous growth and expansion of the Australia theme parks and amusement parks market in the coming years.
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Australia Theme Parks and Amusement Parks Industry Segmentation:
The report has segmented the market into the following categories:
Type Insights:
- Theme Park
- Water Park
- Amusement Arcades
Rides Insights:
- Mechanical Rides
- Water Rides
- Others
Gender Insights:
- Female
- Male
Age Group Insights:
- Up to 18 Years
- 19-35 Years
- 36-50 Years
- 51-65 Years
- More than 65 Years
Revenue Sources Insights:
- Ticket
- Food and Beverages
- Hotels/Resorts
- Merchandise
- Others
Regional Insights:
- Australia Capital Territory & New South Wales
- Victoria & Tasmania
- Queensland
- Northern Territory & Southern Australia
- Western Australia
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2018-2023)
- Market Outlook (2024-2032)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current, and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include a thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape, and benchmarking analyses, pricing and cost research, and procurement research.
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