IMARC Group's report titled "Surimi Market by Packaging (Chilled or Fresh, Source), Source (Alaska Pollock, Pacific Whiting, Silver Carp and Others), Distribution Channel (Direct Sales, Retail Sales, Supermarkets and Hypermarkets, Online Retails, Wet Market), and Region 2025-2033", The global surimi market size reached USD 6.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.4 Billion by 2033, exhibiting a growth rate (CAGR) of 5.61% during 2025-2033. 
For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/surimi-market/requestsample
Factors Affecting the Growth of the Surimi Industry:
- Innovations in Product Development:
Major companies are launching various surimi products to meet different consumer needs. These products include imitation crab sticks, seafood blends, crab-flavored snacks, and more. By diversifying their offerings, manufacturers can attract more customers and tap into new markets. Additionally, advancements in processing and ingredients are enhancing the taste, texture, and quality of surimi products.
- Increasing Demand for Seafood Products:
Surimi is a versatile, affordable protein source. As the global population grows and more people seek healthier diets, the demand for protein-rich foods is rising. Surimi, high in protein and derived from seafood, meets this need. It offers a nutritious alternative to traditional meat. Products like imitation crab sticks and seafood blends are made from surimi. You can find these in supermarkets, grocery stores, and restaurants. This wide availability makes it easy to add seafood to meals, without requiring special cooking skills or extensive preparation.
- Expansion of Distribution Channels:
Surimi products are now more widely available due to expanded distribution channels. This includes both domestic and international markets. Manufacturers partner with distributors, wholesalers, retailers, and food service providers. This strategy allows them to enter new regions and attract different consumer groups, boosting sales. Key players use various outlets, such as supermarkets, specialty stores, convenience shops, online retailers, and food services. They aim to increase product visibility. Strategic efforts include product displays, promotions, and advertising. These actions raise awareness and interest in surimi products among consumers.
Our report provides a deep dive into the market analysis, outlining the current trends, underlying surimi market demand, and growth trajectories.
Leading Companies Operating in the Global Surimi Industry:
- American Seafoods Group
- Apitoon Group
- Aquamar Inc (Lm Foods LLC)
- Gadre Marine Pvt. Ltd.
- Glacier Fish Company LLC
- Ocean Food Company Ltd.
- OceanFood Sales Ltd.
- Pacific Seafood Group
- Russian Fishery Company LLC
- Seaprimexco Vietnam
- Thong Siek Global
- Trident Seafoods Corporation
- Viciunai Group
Surimi Market Report Segmentation:
By Packaging:
- Chilled or Fresh
- Source
Chilled or fresh represents the largest segment due to its superior quality and freshness, which appeals to consumers seeking high-quality seafood products.
By Source:
- Alaska Pollock
- Pacific Whiting
- Silver Carp and Others
Alaska pollock accounts for the majority of the market share as it possesses desirable qualities for surimi production, such as its firm texture, mild flavor, and white flesh.
By Distribution Channel:
- Direct Sales
- Retail Sales
- Supermarkets and Hypermarkets
- Online Retails
- Wet Market
Direct sales hold the biggest market share owing to their extensive reach, wide product selection, and competitive pricing.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific dominates the market, driven by the growing seafood consumption and increasing production capacity of surimi in the region.
Global Surimi Market Trends:
Key players are launching easy snacks, salads, sushi, and sandwiches made with surimi. These cater to busy consumers and on-the-go eating. Such options offer a quick, no-cook way to enjoy surimi, boosting market growth.
Some manufacturers are now making vegetarian surimi alternatives. They use ingredients like soy, pea protein, and konjac. These products cater to the rise in plant-based diets. They're sustainable and perfect for those wanting to reduce animal product intake. Yet, they still offer the taste and texture of surimi.
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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